A Beginner’s Guide to Google Tag Manager

What is Google Tag Manager and how can I get it on my website? Google Tag Manager (GTM) is a free tool that helps you to easily develop and organise the tracking infrastructure on your website. This allows you to see how users are interacting with your website and assess your overall site performance. With […]

Semetrical Win Best Small Biddable Agency at the UK Biddable Awards 2020

Having been nominated in four categories of the prestigious UK Biddable Awards 2020, the Semetrical team were delighted to receive the Best Small Biddable Agency of the Year award! We’ve been commended for our work ethos that focuses on delivering measurable results for our clients, whatever their objectives, to help them realise their digital ambitions.  […]

19 Common Technical SEO Issues (with Recommended Solutions)

At Semetrical our SEO specialists have undertaken countless technical SEO audits over the years, and have come across common technical issues that websites suffer within multiple industries. Our guide outlines the most common technical SEO issues with recommended solutions. Below lists the most common technical SEO issues: Case Insensitive Rules in Robots,txt  Uppercase & Lowercase […]

An in-depth Guide Into The Robots.txt File

An in-depth Guide Into The Robots.txt File

The robots.txt is a very powerful file that can be added to your website to help control which areas of your site search engines should crawl and which areas should be ignored. It is important to review your robots.txt on a regular basis to make sure it is up to date and if possible use […]