Most companies will have Google Analytics or another web tracking software on their site, but few use the platform to its full potential. Google Analytics has the ability to provide huge amounts of insight into a website’s performance which can help guide and inform strategy for all areas of the business.
At Semetrical, we are experts at unlocking the potential of this data. Whether that’s ensuring tracking is comprehensive enough to fit business needs, or analysing data to pull out actionable insights, we have worked with large companies across the world to help them use data-driven insights to grow their businesses.
Speak to us about how we can grow your business with award winning digital marketing services designed to deliver growth.
We offer a range of bespoke Google Analytics services, including tracking set-up, comprehensive auditing and on-going consultancy, as well as online Google Analytics training for your business.
If you are considering launching a website it can be hugely beneficial to have a robust tracking solution setup in place from the start. By using Google Tag Manager we can also ensure you incur no extra costs from developers.
We have reviewed tracking for 100s of websites so have extensive experience in spotting errors and opportunities for improvement. We can review websites and provide comprehensive audits outlining areas for improvements.
Once you have a robust tracking setup in place, Semetrical can provide ongoing consultancy services to ensure that you get the most out of your data. By isolating trends and patterns we can provide ongoing actionable insights to help improve the website and marketing strategies.
Google Analytics data on its own is great, but it is even better when you merge it with other 3rd party sources. We can help you join your data with other sources such as CRMs to understand in even greater detail the behavioural patterns of your customers.
With so much knowledge around Google Analytics, it seems a shame to keep it all to ourselves! We can run onsite training courses that will help your employees make better data driven decisions.
Our team of expert analysts have helped businesses, large and small, improve and optimise web and app tracking data. With experience on a B2B, B2C and Ecommerce level, we understand well that every website comes with its own set of unique challenges. We will always adapt our installation and analysis to fit the individual needs of the client and ensure that reporting is optimised to provide the insights that are critical to business functions.
We pride ourselves on the long-term relationships we have built with our partners. The closer you are to a business the better you can understand the nuances of their data. By nurturing these long-term relationships, we ensure that our clients get the most out of our expertise.
Semetrical only provides bespoke solutions that put client communication at the centre. We liaise closely with stakeholders no matter what the project is, so that the end output provides the best ROI to the client.
Google Analytics is a free platform that can be installed on any website or app that allows you to understand exactly what customers are doing on your platforms. It tracks pages people are looking at, buttons they are clicking or forms that are being submitted which all allow you to better understand customer behaviour.
It also allows us to see how people are coming to the website and who is actually converting. There is an old adage “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – with Google Analytics you’ll know exactly which half of the budget you want to keep.
We develop bespoke digital solutions tailored to our clients’ individual needs and nurture long-term.
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