We provide scalable & full service analytics solutions
Analytics is at the heart of everything we do at Semetrical and our approach to data underpins this. Data facilitates greater understanding which allows faster and more accurate business decisions. We believe that all companies should be continually striving to better understand the metrics they have on their customer. Be it website behaviour, database analysis or customer testing, we excel in both recording and analysing - helping our clients to improve ROI across all areas of their business.
We can help you to measure, understand and improve all aspects of your digital presence.
“We eat, sleep & breathe meaningful data.”
We provide many types of data related services
KPI agreements & event definitions
Full funnel tracking specifications
Implementation & maintenance services
Granular reports & UX analysis
Stakeholder training & communications
Bespoke data extraction & analysis
Conversion rate optimisation tests
Test management & specifications
Winning result implementations
User demographic data
User data source integration
Personalised marketing campaigns
We are a multi award winning agency with many certified partnerships.
Download the Overview of Our Analytics Service Offering
This document provides more details on each of our measurement, insight and improvement based services, along with recent result data.
See below to view some of our recent Analytics & CRO work.
Wine Industry Search Engine Visibility Report
The world of organic search has seen considerable change over the past year. Whether the updates are major or minor they can significantly…
Developing B2B Buyer Personas to Amplify your Digital Strategy
Developing in-depth profiles of target customers can unlock valuable insights into their role success factors, specific needs and pain…
Google News SEO: Delivering Record Traffic for UK News Publisher
One of the UK's most trusted news publications informed us they were concerned with a recent drop-off in traffic which began during July…
Sophie & Alice Run Half Marathon: Over £1k Raised for Charity
Two members of Semetrical’s content team, Alice Schulz and Sophie Mizrachi, recently took off their specs and put on their running shoes to…
Brighton SEO 2019 Roundup: International Content, Forum SEO & AI
We’ve rounded up some of the most engaging insights from BrightonSEO. These conference talk topics will bring you up-to-date on some of the…
Content Arcs: Structuring a Brand-led Content Strategy
Content creation is at the heart of digital marketing and a crucial element in the growth of any brand’s online presence. Successful…
Data Integrity: Signs There Are Problems With Your Google Analytics Data
Data Integrity: Signs There Are Problems With Your Google Analytics Data
The Importance of Brand in SEO
The branded Search Engine Results Page is often overlooked as a brand may assume they will be ranking well for their own brand name.
Search Marketing Roundup – Best of August 2019
The most important search marketing news from August 2019. Read on to keep up-to-date with developments in our ever changing industry.
