At Semetrical, we measure everything that matters.
Efficient measurement is key to understanding your customers effectively. Semetrical have significant experience in working with a wide range of web tracking platforms. Depending on your existing infrastructure, we can install from scratch, rebuild or optimise what's already there. We understand that every business has a unique set of challenges, so we approach each project from a flexible angle with the aim of providing the insights that are most important to your business.
We track all aspects of visitor behaviour
“We measure everything meaningful to inform better decision making.”
We provide many types of data related services
KPI Agreements
Key stakeholder collaboration
Primary & secondary KPIs
Event & funnel definitions
Specifications
Flexible tracking
Multiple devices & platforms
Full funnel attribution
Bespoke Solutions
Direct implementation & testing
Issue tracking & solutions
New domain & product testing
Attribution
User touchpoint definitions
Cross channel tracking
Attribution report testing
We are a multi award winning agency with many certified partnerships.
Download the Overview of Our Analytics Service Offering
This document provides more details on each of our measurement, insight and improvement based services, along with recent result data.
See below to view some of our recent Analytics & CRO work.
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A Beginner’s Guide to Google Tag Manager
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Semetrical Win Best Small Biddable Agency at the UK Biddable Awards 2020
We were delighted to receive the Best Small Biddable Agency of the Year award after being nominated in four categories of the prestigious…
19 Common Technical SEO Issues (with Recommended Solutions)
At Semetrical our SEO specialists have undertaken countless technical SEO audits over the years, and have come across common technical…
An in-depth Guide Into The Robots.txt File
The robots.txt is a very powerful file that can be added to your website to help control which areas of your site search engines should…
New study reveals the UK’s favourite retro sweet (and it’s not what you’d expect)
From the humble wine gum to flying saucers and humbugs, can you guess the UK’s favourite retro sweet? Research conducted by digital…
Adapting your Digital Marketing Strategy in 2020
With the onset of COVID-19, all of us have been presented with an ever changing and wildly unpredictable landscape. Business owners are…
Wine Industry Insights Report
The team at Semetrical recently compiled a digital insights report into the wine industry, conducting in depth keyword research and search…
Romance during lockdown: How are Brits keeping the magic alive?
As we endure yet another week of lockdown, it’s no surprise that everything is starting to feel a bit samey, and it seems relationships are…