GOOGLE ANALYTICS SERVICES
Use google analytics consulting services to uncover your digital opportunities
Most companies will have Google Analytics or another web tracking software on their site, but few use the platform to its full potential. Google Analytics has the ability to provide huge amounts of insight into a website's performance which can help guide and inform strategy for all areas of the business. At Semetrical, we are experts at unlocking the potential of this data. Whether that’s ensuring tracking is comprehensive enough to fit business needs, or analysing data to pull out actionable insights, we have worked with large companies across the world to help them use data-driven insights to grow their businesses.
EXPERTISE
Our Google Analytics services include:
Tracking Installation:
If you are considering launching a website it can be hugely beneficial to have a robust tracking solution setup in place from the start. By using Google Tag Manager we can also ensure you incur no extra costs from developers.
Tracking audits:
We have reviewed tracking for 100s of websites so have extensive experience in spotting errors and opportunities for improvement. We can review websites and provide comprehensive audits outlining areas for improvements.
Data consultancy:
Once you have a robust tracking setup in place, Semetrical can provide ongoing consultancy services to ensure that you get the most out of your data. By isolating trends and patterns we can provide ongoing actionable insights to help improve the website and marketing strategies.
Data integrations:
Google Analytics data on its own is great, but it is even better when you merge it with other 3rd party sources. We can help you join your data with other sources such as CRMs to understand in even greater detail the behavioural patterns of your customers.
Google Analytics Training:
With so much knowledge around Google Analytics, it seems a shame to keep it all to ourselves! We can run onsite training courses that will help your employees make better data driven decisions.
If you are considering launching a website it can be hugely beneficial to have a robust tracking solution setup in place from the start. By using Google Tag Manager we can also ensure you incur no extra costs from developers.
We have reviewed tracking for 100s of websites so have extensive experience in spotting errors and opportunities for improvement. We can review websites and provide comprehensive audits outlining areas for improvements.
Once you have a robust tracking setup in place, Semetrical can provide ongoing consultancy services to ensure that you get the most out of your data. By isolating trends and patterns we can provide ongoing actionable insights to help improve the website and marketing strategies.
Google Analytics data on its own is great, but it is even better when you merge it with other 3rd party sources. We can help you join your data with other sources such as CRMs to understand in even greater detail the behavioural patterns of your customers
With so much knowledge around Google Analytics, it seems a shame to keep it all to ourselves! We can run onsite training courses that will help your employees make better data driven decisions.
WHY SEMETRICAL?
Create a tracking infrastructure that aligns with your business needs
Our team of expert analysts have helped businesses, large and small, improve and optimise web and app tracking data. With experience on a B2B, B2C and Ecommerce level, we understand well that every website comes with its own set of unique challenges. We will always adapt our installation and analysis to fit the individual needs of the client and ensure that reporting is optimised to provide the insights that are critical to business functions.We pride ourselves on the long-term relationships we have built with our partners. The closer you are to a business the better you can understand the nuances of their data. By nurturing these long-term relationships, we ensure that our clients get the most out of our expertise. Semetrical only provides bespoke solutions that put client communication at the centre. We liaise closely with stakeholders no matter what the project is, so that the end output provides the best ROI to the client.
CLIENT REVIEW
“OnTheMarket has worked with a broad multi-disciplinary team at Semetrical since before the launch of our property portal in 2015. One of the most valuable benefits of our relationship has come from the analytics team, which provides smart insights and a complementary external intelligent perspective in supporting us continuously to improve portal performance and the user experience. For instance, they help us identify opportunities to increase efficiency in lead generation for our agent customers and they help us implement A/B testing, working constructively with our marketing and IT teams to define the key measurement criteria and evaluation methodology. They help ensure that when we analyse data, we look at things in the round to produce quality actionable reporting, understanding better the user journey and the long-term implications as well as crunching the immediate numbers, whether they relate to conversion rates or repeat visits or other measures of engagement.”
Jon Milson,Marketing Director, OnTheMarket.com
PARTNERSHIPS
Multi award winning agency with many certified partnerships
DEFINITION
What is Google Analytics?
Google Analytics is a free platform that can be installed on any website or app that allows you to understand exactly what customers are doing on your platforms. It tracks pages people are looking at, buttons they are clicking or forms that are being submitted which all allow you to better understand customer behaviour. It also allows us to see how people are coming to the website and who is actually converting. There is an old adage “Half the money I spend on advertising is wasted; the trouble is I don't know which half.” - with Google Analytics you’ll know exactly which half of the budget you want to keep.
GET IN TOUCH
Contact our CRO team for a free consultation
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