How to Delete Tags in Google Tag Manager

  ●   September 22, 2022 | Analytics
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September 22, 2022 | Analytics

Google Tag Manager is a very powerful tool for tracking user behaviour on your site. Once set up, Tag Manager will allow you to gather data regarding how visitors interact with all elements on your site, which you can then use to decide how best to alter the site to boost engagement. However, whenever alterations to the site are made, tags may need to be altered, too. Perhaps a tag is no longer being fired, or is being fired too often. In these cases, the tag in question will need to be deleted.

How to delete a single tag

Having opened up your Google Tag Manager container, click ‘Tags’ on the left hand side.

Next, scroll through the list to find the tag you wish to delete, and click on it to open it. With the tag open, click the three dots in the upper right corner.

Next, click ‘Delete’.

When prompted, confirm deletion by clicking ‘Delete’ once more, and then you’re done! 

How to delete multiple tags

Once again, having opened up your Google Tag manager container, click ‘Tags’ on the left hand side.

Next, scroll through the list to find the tags that you wish to delete, and select each by clicking the checkbox on the left of the tag names (1). Then, click the bin icon in the upper left (2).

When prompted, confirm deletion by clicking ‘Delete’, and once again, you’re all done!

How to restore deleted tags

As we have all been told at some point, everyone makes mistakes. Fortunately, when it comes to Google Tag Manager, deletion mistakes are easily reversible. First, click ‘Overview’ on the left hand side.

Then, scroll down to ‘Workspace Changes’, find the deleted tag, and click the three dots next to it.

Then, click ‘Abandon Change’.

Finally, when prompted, click ‘Abandon Changes’ to confirm the tag’s restoration.

The tag is now restored! You can undo any deletion, or any other changes, for as long as the changes in question are not submitted. 

Need more support with Google Tag Manager?

For other tips and tricks, check out our beginner’s guide to Google Tag Manager, and for further support, browse our Google Tag Manager services to see how we can help you set up your tracking infrastructure. 

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